Your source for the the latest updates from Erin Hallstrom Consulting.
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Featured
How Learning Improv Helped Me Improve My Content and Marketing Strategies
What I’ve learned in training and performing improv — the trust, the character-building, the empathy – all sounded familiar to the principles I’ve learned throughout my career as a content strategist and a marketer.
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Featured
50 Shades of Content Marketing: To Pursue or Not to Pursue
It’s a piece of advice I’ve often heard in regard to dating and relationships, but I think it’s worth remembering, and sharing, when it comes to content marketing: Just Be Your Great, Big, Wonderful Self.
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[INFOGRAPHIC] Using Facebook Promotions
Considering running Facebook timeline post promotion to increase fan engagement on your Facebook page? This infographic from WooBox.com offers a few easy-to-implement ideas to get you started:
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What Business Goals should you be considering for 2015?
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[INFOGRAPHIC] Should you use Pinterest for your small business?
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Friday Favorites: Canva Graphic Design Tool
One of my favorite tools that I keep in my digital marketing toolbox is Canva. Canva is a really easy to use platform for creating awesome graphic designs. It’s a great website for those small to mid-size businesses that don’t have a graphic designer in house (or even on speed dial). All it takes is… Read more
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Quick Facts: Twitter Users and Recommendations
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Facebook Group vs. Page: Which is right for your small business?
Many digital marketers include Facebook in their marketing toolbox. As one of the most well-known social networks, you’d be hard-pressed to not find a brand or a business without a presence on the site. If you’re preparing to set up a Facebook presence for your small business, you have one of two options: a Facebook… Read more
Erin Hallstrom 