As a Senior Editor, then a Digital Development Manager, and then Director of Digital Strategy at Putman Media, I’ve built a career out of writing and developing content for businesses. I’m adept at short-form and long-form writing as well as as social media marketing, search engine optimization, and email marketing.
I’m also a strong storyteller, public speaker, and improv performer.
Notable projects and bylines at Putman Media
Sampling of Industry Bylines
- Working Wit Blog
- The Plant May be the Best Incubator Program You’ve Never Heard Of
- Virginia is for Food & Beverage
- Why American Companies Should ‘Just Say Yes’ to Colombia
- Sun Shines Again on Thailand
- Hillshire Brands To Acquire Pinnacle Foods
- Report: Recall Sprawl Attributed to Geographic Expansion, Large Scale Events
- Move over Millennials and Baby Boomers – Listen to Your Generation X Leaders
- How Will the New Tariffs Impact the U.S. Supply Chain?
Special Focus: Women in Food & Beverage Manufacturing
Project Manager, Author
- Words of Wisdom from Kick-Ass Women in the Food Industry Ebook
- Influential Women in Manufacturing: Kelly Finch
- Influential Women in Manufacturing: Nancy Corriveau, Blentech Corp.
Influential Women in Manufacturing
Creator and Co-Founder
Also handle business development, social media management, event marketing, as well as website & content development
IWIM Bylined pieces
Manufacturing Tomorrow’s Workforce Podcast
Producer, Co-Host
Video Samples (Not-Paywalled)
I’ve also worked with a number of small and medium-sized businesses on content strategy and development as well as marketing tactics to bring visitors–and sales or leads–to their websites. The following are some of the programs, projects, or clients I’ve worked with:
- Yes And Toastmasters Naperville, Ill. Toastmasters Group // Vice President of Public Relations // Social Media, Internal and External Communications
- Terri’s Tips for Real Estate Success Real Estate Blog // website development, content development and strategy
- Dessa Event Planning // search engine optimization
- Meditative Movements // website development, marketing automation, logo design
- Romeoville Isshin-Ryu Karate Club // website development
- Tease Dance and Fitness, (ended 2018) Aurora, Ill. // social media, search engine marketing, content development and strategy
- Nortek Environmental (ended 2016) // content strategy, search engine marketing
- Reliability Solutions (ended 2016) // website redesign, content strategy
- Stepmom Magazine (ended 2013) // content development/articles
- Home Depot How-To Website (ended 2012) // wrote search engine optimized articles
- Zen Cart Optimization (ended 2011) // search engine optimized articles
Erin Hallstrom 